Chapter 12 business dun armour decision-making unified report template

Part one, the commercial war dun armour decision-making report

Commercial war dun armour decision-making report is decision-making consultation agencies shall, in accordance with the decision on a program for project proposal, for the decision of the customer submits a complete decision-making, the report is divided into seven parts, namely the general project decision, project background and development situation of project decision-making, information collection and analysis project decision-making operation system data analysis, conclusion of research and project decision-making advice, project decision-making and implementation, project tracking feedback and evaluation.

Second, the commercial war dun armour decision-making report template

1, the general decision-making of the project:

Summary report of the first chapter, as the project decision-making to comprehensive narrative chapters are the main problems in the study and research conclusion, and final recommendations are put forward on the project optimization scheme, provide convenience for examination and approval of research for the project decision-making.Project decisions in general mainly include project name, project type, host and organizer, decision-making basis and policy recommendations, etc., can be appropriate choice depending on the type of project decision-making, indirect and general requirements.

2, project background and development situation

Emphasizes the basic situation and the project of the key information of the project, to reach a what kind of projects in the operation target, should, taking the explanation of background and development situation, to provide as much information as possible.

3, project decision-making information collection

In this section, in addition to collect project background and development situation of the reference value of the information, but also extract decision-making needs time and space information, and information about time and space for transformation, indicate the time information corresponding project elements, in general, in dry on behalf of the higher level of leadership, dry supporters on behalf of the competitors or industry, dry on behalf of the project operation unit, dry when customer groups on behalf of project operation.

4 data analysis, project decision-making and operation system

Data analysis of project decision-making operation system is the core system in decision-making system, and decision making report to dissertate the part, in this section, should be through the commercial war dun armour of the advantages and disadvantages of the process of project operation and decision-making model of project after the operation can achieve anticipated goal, and make use of the dialectical thinking angles, multiple view sits model, in order to get objective decision conclusion.

5, project decision conclusion research and advice

This part is the ultimate reference policy recommendations, is the summary of the data analysis for project decision-making operation system conclusion, has high value for decision-making reference

6, project decision-making and implementation

After the policy recommendations are put forward on the project, how should the project work put forward a reasonable implementation scheme.Implementation from the strategy, project investment, advertising, human resources and customer write executive division and set up a panel on the execution of problems to solve in time.

7, project tracking feedback and evaluation

Project decision-making is a process, so a complete project report should have a tracking feedback and evaluation, decision whether science will reflect on the feedback and evaluation of project execution.This part can empty when report to policy makers to submit project decision to stay, along with the progress of the project execution added in.

Case 1: report on the first yinchuan community weekend shopping festival decision-making

A general and project decision-making

Project name: the first yinchuan community weekend shopping festival feasible degree of decision making

Item type: community event

Host of the project: rest assured food engineering leading group office of yinchuan

Yinchuan commerce bureau

Yinchuan xingqing district government

Yinchuan bureau of quality and technical supervision

Administration for industry and commerce of yinchuan

Yinchuan municipal health bureau

Yinchuan urban management bureau

Project to undertake: yinchuan step enterprise management consulting co., LTD

Delegate decisions: yinchuan bean butyl decision-making consultation co., LTD

Decision-making: commercial war dun armour decision theory

Policy recommendations: this project feasible degree is 65%, suggest that careful execution

Second, the project background and development situation

In order to seriously implement the yinchuan 2004 rest assured food engineering leadership team work target, yinchuan 2004 rest assured food safety credit system construction work conference spirit, strengthen the trust of food engineering, food safety credit system construction work in propaganda, vigorously promote the in-depth development be assured food engineering, to promote the enterprise establish food safety credit system, to advocate citizens scientific consumption concept, yinchuan rest assured food engineering leadership team member unit concerned: yinchuan commerce bureau, yinchuan xingqing district, yinchuan bureau of quality and technical supervision, yinchuan trust office, industrial and commercial bureau, health bureau, yinchuan, yinchuan, yinchuan city bureau decided to jointly launch the "food security credit system construction of community campaign and first community trust food shopping at the weekend festival" yinchuan, specific content is as follows:

【 a 】, activity theme: quality, safety, life, health

[2], the activity objective:

1, through the "food safety credit system construction campaign and first community yinchuan rest assured food intake weekend shopping festival", rest assured food engineering leading group for the relevant units in the form of text, pictures, product display directly promote our city assured food engineering implementation achievements of the last four years, to the general public a better knowledge and understanding of the "rest assured food engineering work, grasp food safety knowledge, fundamentally understand the city government implement the rest assured food engineering and the importance of food safety credit system construction work.

2, through holding the event, close distance food food production and operation of enterprises and consumers, enterprises and consumers to communicate with each other information of the channel, the influence of the real estate brand, rest assured food, for the production management enterprise to build a product, brand, credit commitment of the platform.

3, through holding the activity, active community around cultural life, convenient community residents' consumption, enterprises with preferential benefit promotion, airlines and other forms, let consumer experience service affordable home.

[3], the activity time:

On July 31, 2004 - on October 10, 2004, Saturday and Sunday every weekend.

[4], activities, location: the large community of yinchuan

[5], activity content:

1, the food safety credit system construction work propaganda activities, rest assured food engineering work ready-made propaganda;

2, enterprise and residents face to face ready sales and start a community marketing new channels;

3, refreshing enterprise visibility and reputation, integrity, create enterprise brand ask ha;

4, enterprise sales information feedback, site promotion, site promotion;

5, rest assured food engineering hundreds of meters long ten thousand signatures activity;

6, entrepreneurs, the community quality promise oath;

7, community talent show activities.

[6], to participate in the unit

1, yinchuan rest assured food engineering leadership team members (mainly in the form of exhibition board, pictures, printing materials on trust of food safety knowledge propaganda)

2, autonomous region, yinchuan, feel free to do the rest assured food fixed-point production enterprise, the domestic real estate brands, the unique food production management enterprise.

3, convenient community named buy other well-known production and operation of enterprises;Awarded as "pharmacy" autonomous region and yinchuan pharmaceutical trading enterprises, service enterprises such as scientific research institutions and financial communications.

3, project decision-making information collection

Decision space and time information of the project: on June 22, 2004, 10 42 points

Decision-making information of time and space conversion: SiShi JiaShen years early May 5

Power: JiaShen GengWu RenShen b the third

Empty comments: lunch not xu-gou hai xu-gou hai Yin frame

In the summer solstice: yuan b SiShi ten-day first for nonyl

Information for elements of the project: JiaShen: yinchuan commerce bureau/event organizer

GengWu: activity support unit/competition

RenShen: event organiser

B: the third activity to participate in the unit

Four data analysis, project decision-making and operation system

Yin dun three innings value operator day for four house make students door fall seven palace

┌ ─ ─ ─ ─ ─ ─ ┬ ─ ─ ─ ─ ─ ─ ┬ ─ ─ ─ ─ ─ ─ ┐

│ value operator │ │ │ nine days nine

│ jing door I e │ │ opened the door to door │ b

│ days as b │ rushed sheen auxiliary f │ │ day

├ ─ ─ ─ ─ ─ ─ ┼ ─ ─ ─ ─ ─ ─ ┼ ─ ─ ─ ─ ─ ─ ┤

Basaltic │ │ Teng snake │ │

│ │ death door g symplectic │ │ born door

│ tianpeng e English j │ │ │ c day

├ ─ ─ ─ ─ ─ ─ ┼ ─ ─ ─ ─ ─ ─ ┼ ─ ─ ─ ─ ─ ─ ┤

│ lunar │ liuhe │ │ white tiger

Landscape door-keeper │ │ and went decyl f │ │ injury c door

│ as nonyl │ │ poultry day sky column g RuiDing │

└ ─ ─ ─ ─ ─ ─ ┴ ─ ─ ─ ─ ─ ─ ┴ ─ ─ ─ ─ ─ ─ ┘

Business of hiding a decision data export:

1, from the government (the organizers) organizing objective perspective:

The event organizer for rest assured food engineering leading group office of yinchuan, yinchuan business bureau, yinchuan xingqing district, yinchuan bureau of quality and technical supervision, industrial and commercial administration bureau, health bureau, yinchuan, yinchuan, yinchuan, urban management bureau, the central leadership unit for yinchuan rest assured food engineering leading group office, in the model should be used in dry heptyl fall represented, the palace of yinchuan rest assured food the fundamental starting point of the leadership team to host this activity is in the form of text, pictures, product display directly promote our city assured food engineering implementation achievements of the last four years, to the general public a better knowledge and understanding of the "rest assured food engineering work, grasp food safety knowledge, fundamentally understand the city government implement the rest assured food engineering and the importance of food safety credit system construction work.So we focus in the model to analysis whether can achieve the purpose of publicity, to view the door on behalf of the activities of the propaganda, landscape door fall palace now have a combination of lunar, fire, and to tell from the information of time and space are the favorable Ma Xing in the magnetic field, so this activity from the propaganda on the state of fanfare, the organizer heptyl restraint scene door are to achieve the goal of the organizer.From another point of view, to do for the community residents, house residents of ground, auxiliary in the day, that community residents to understand the knowledge of food safety, palace of the door and nine shows less knowledge, view yi urge residents in the door, is the government actively organize activities to send safety knowledge to the house.(knowledge thought: here, the scene came when dry, why do you not judge also decision to break up?)

Think in terms of the aim of the government organization activities analysis, can achieve propaganda, and achieve the desired effect, decision conclusion is feasible, and suggest to organize the implementation.

2, think in terms of activity host project value maximize returns

This activity to undertake step for yinchuan enterprise management consulting co., LTD, undertaking unit organization project investment, the starting point of this activity is through the activities for project value maximize returns.First of all, we from the Angle of expected value return of the project: e on behalf of project investment, e of the most popular magnetic field, and one day offer e in opposition and site, and the day came, and nine days cash flow information, show organiser investing money in organizing the activities;With raw door project value and project palace has power, from the project investment project profit space, time and space environment analysis on three aspects: not to help the door, but at the same time do not refrain from door, only dry when customers to support the door, this means that the activities of the project's profit space will greatly narrowed, is a high input, low output of the project (knowledge thinking: in this project, from which part of space and time information are most important?Pay attention to comprehensive anatomical model in different projects, have to have focus analysis)

But for the host of the event, as can be seen from the model of government resources advantages, to heptyl gold unit and the activities of the support for the government, and the project undertaking unit ratio and, this suggests that through holding activities can achieve good government resources (knowledge points to consider: why in an house government units, combination pattern, how to explain this phenomenon)

From the active to undertake unilateral interests consideration, the project operation project profit space is not large, and takes too long, suggest investment strategy adjustment, careful consideration.

3, think in terms of activity exhibitors

In the model, the exhibitors dry wood to b means, first of all, analyze the activities of the host units and sponsoring units and exhibitors, the relationship between the activity of the host units and sponsoring units restraint exhibitors at the same time, this suggests that this activity with certain mandatory, especially on behalf of the government archives door scene directly hedge exhibitors, more illustrates this point.From another Angle to explain, the government is more advantageous to the activities of the organization and implementation.

Secondly analyze the profit of the exhibitors, to open the door on behalf of the exhibition venues, day trading in opposition and site, day rush star factors appear illustrates the change of the activity the exhibition venue, nine days shows the activities are held outdoors, afterlife help exhibitors booths that this activity can obtain certain benefits for participating in return, but because of the raw value palace gate and capital relations and the influence of spatial and temporal information, illustrates the returns are limited.

4, from the perspective of advertising with the community perspective

Landscape door on behalf of yinchuan of the first community weekend shopping festival advertising plan, when to do on behalf of the general community residents and consumers, scene palace with butyl, lunar door, illustrate the event planning, advertising palace hedge palace consumers directly, explain the activity location accurate, in yinchuan can achieve good publicity effect.

Five conclusions research and recommendations, project decisions

This project by using commercial war dun armour decision theory on government (organizer) activity objective, value maximize returns, host project activity exhibitors, multi-angle analysis, yinchuan first rest assured food shopping at the weekend festival decision conclusions research and recommendations of the project: the project for the comprehensive practical degree 80%, event organizers feasible degree is bigger, recommended decision execution, event organiser feasible degree is as low as 65%, suggest that careful execution.

Six, project decision-making and implementation details (abbreviated)

One, set up business department, responsible for the event investment promotion organization training and comprehensive investment promotion work

Second, the establishment of the media propaganda department, responsible for advertising, printing of ningxia first weekend shopping festival shopping embrace, cooperate with business department synchronous propaganda work

Three, set up activities, public relations, government relations, large customer negotiations, completes the overall coordination

Project tracking, feedback and evaluation

The first rest assured food shopping at the weekend festival of yinchuan community campaign [9]

-- -- the harvest season community shopping festival concluded successfully at the weekend

Late autumn season is the harvest season, is worth looking back and miss season.On October 2, 2004-4, along with the great motherland 55 anniversary, "food security credit system construction of community large-scale publicity activities and first community trust yinchuan food shopping at the weekend festival activities in yinchuan bright square concluded successfully.

At the closing ceremony, the autonomous region vice-president liu zhongkai traveling incognito, like ordinary citizens to the scene of the propaganda to buy rest assured food.Yinchuan rest assured food engineering work, he says, has made remarkable achievements, the campaign group assured food into the community is a pioneering work food safety in the work of the construction of credit system, with this kind of organization form publicity assured food more vivid, more directly.

He also said that in recent years, with the quickening of yinchuan open pace, we will constantly improve the level of our city's food safety and also to reassure tourists through food promote understanding of yinchuan, yinchuan, certain important grasp unremitting food safety work.

This activity since July 31, 2004 in yinchuan haibao village passed tang company since the opening area, oil city district, purple garden community, such as railway district residents relatively concentrated and south gate square, pedestrian street of yinchuan street/square foot traffic.Assured according to the statistics, there are more than 120 food production enterprises to participate in publicity tour exhibition, the accumulative total sales of more than 1200 ten thousand yuan, directly promote more than 30 people, more than 100 person-times of indirect propaganda.Yinchuan assured food engineering leadership team in an exhibition tour in the event of more than 50 boards, more than 400 pictures, to the general community residents free food safety science knowledge on more than 60 volumes.

Yinchuan assured food engineering leadership team by panel, popular science books, publicity pictures, rest assured food production enterprises, live, rest assured food engineering hundreds of meters long, ten thousand signatures, community talent show, and other forms of propaganda, let the general public is not out of the house just to focus on the importance of food safety, buy real rest assured food, vividly shows the yinchuan rest assured food engineering in recent years the progress of the work.

A with "the quality, safety, life, health" as the theme of the large food safety campaign lasted two months later, but did not stop work, drive without stop, late autumn season is the harvest season, it was the season of effort - yinchuan project leading group in the effort, food production enterprises in the effort, yinchuan of the general public in the effort, believe that through the joint efforts of the people in the city, in the near future there will be more fruitful harvest, then, will jointly build a all focus on food safety, all attaches great importance to the food safety of the good social atmosphere!

Yinchuan assured food engineering leadership team

Yinchuan first community trust food shopping at the weekend festival organizing committee

On Thursday, October 7, 2004

Two, the first community weekend shopping festival syndrome:

The name of the community

Successful point

Point of failure

Start to run time

Hai bao village

The fledgling

The controls

On July 31

Tang company area

The first world war victory

leaderless

On August 7

Oil city district

With the song dance

Bad beauty

On August 21

South gate square,

Festival Marine

The team of migrant workers

On August 28

Purple garden district

After the

Low morale

On September 4th

Tang company area

Create brilliant

put

On September 11

Railway district

Strategic shift

Operating bleak

On September 18th

Pedestrian street

Gold section

Public relations to be inappropriate

On September 25

The light square

Successfully closed

unknown

On 2 October