With the improvement of human culture, commerce is becoming more and more widely, people to the attention of the name is strengthening.Regardless of personal, private companies or products, the name of good, itself produces an invisible charm.Indeed, a good name can always arouse people good lenovo, spur and encouraged for its owner.A good name can allow for you to add strength, implied guide for you, give you confidence, help you succeed.Such as Andy lau (the worldfamous), Yang (raise big Bob, striving spirit), zhang (before making art to plot), Jackie chan (Chinese, of course).

The private enterprise has a good name, the product has a good brand, is the world recognized "intangible" assets.Mobil oil business company in the United States, do not hesitate to spend hundreds of millions of dollars, for his own business company to change a good?As the saying goes: fame and wealth, fame and wealth, known to favour.Name in front, behind, famous first, after the good, have a good, just can have benefits, it is easy to understand.Such as yunnan yuxi cigarette factory "yuxi" brand cigarette, the smoke quality first-class, exquisite packaging, is better than the "hongta" and "ashimar".But sales is always not equal to "red", "o" two kind of smoke.Investigate its reason, we think: the main is the good or ill luck with their name destiny.19 painting "yuxi" 2 words, as the wind and cloud all month, hard hard, serious when can cause of bankruptcy is not auspicious."Hongta", "ashimar" are lucky Numbers, nature will be better than "yuxi".You see, now a lot of famous people are eating, wearing famous brand, famous brand, with famous brand, famous play, and see the famous brand, name...Often want to famous brand, for everywhere in fame, is it still do not know the importance of "famous"??World famous SONY business company, using the cornucopia "fame", only $37 / buy a tape recorder made in Shanghai, with its own trademark, to sell more than $80 / sets.Beverage in the world of "big brother", "Coca-Cola" trademark, worth up to $30, three-fourths of the combined the commercial company property.If the name is not good, the result is very different.Once upon a time there was a man named can BaiCai, he learned pluripotent, and ShenTong bookkeeping, good at financial management, commercial companies, firms can't with him, the reason is that the name of the guild harmonics is "to financial ruin.Fortune in business get rich for the sole purpose of "to poorer Mr Counting house is very dirty, so despite the wizards guild abdomen, but the name is not good, beauty will ultimately difficult to achieve, regret lifelong.And businessman culture completely, though he was very proficient in meager profit but high turnover, and money-making business, but because of the name of the homophonic "completely lost" caused by people of all kinds of lenovo and suspicion, which affected his business, finally becomes more and more difficult to maintain, really lost in a big mess.Have occurred in Hong Kong, has a "brandy" (France) and "whisky" (UK) wine sales of war.Result is "brandy" sold four million bottles, "whisky" only sold more than hundreds of bottles, equivalent to only a fraction of the "brandy", the theory of quality, "whisky" brandy "worse than not," why "whisky" failure?By the analysis of problems, there are on the Chinese translation "whisky", "whisky" even afraid of visa, who still dare to buy?Take a look at what a full of poetic, "brandy" is the name of love!Visible, name is a symbol, not just in its behind has the moral of the ideological, cultural background, the existence of the ideal, individual and private enterprises show of strength.

Career success, though not entirely depends on how well the name, but the name is undoubtedly the important factors influencing the career development.

Daughter comes easily, good is hard to find.

What is good?To summarize: in ten words novel, elegant, implicative, loud and clear, form beauty.

Novel, it is so special and different, only my unique, not easy to be infringed.

Elegant, is the view of honourable, read the kind, lovely, quality of delicious, don't dye and meta.

Reservation, is the deep artistic conception, connotation is rich, is the virtue of Chiang kai-shek.

Is loud and clear, sweet, smooth, striking, with music aesthetic feeling.

Form beauty, is in line with the aesthetic principle, the structure with strewn at random have send, stroke symmetry, full of vitality.

A good important, the key in planning.Name of zhouyi is an emerging art discipline, is psychology, sociology, history, philosophy, integrated the essence of natural science, is an important symbol of social civilization and cultural level.Good is the result of quality, rather than the general publicity.As a professional book named experts to ShenTong geography, literature, art, politics, economy, foreign language, yi, and even slang and one-liners.Otherwise it is difficult to devise a good name.Sound commercial company had sacrificed many respects the world player of the one million "to a god" name for the private enterprise of zhouyi, enough to illustrate the importance of a good and the difficulty of the planning.The name of the private enterprise product planning according to the characteristics of industry, product performance and use, pay attention to the creative, unique, artistic, regional and international, to be integrated into the principle of Chinese character and aesthetic principle;Planning also note name names, sex, aesthetics, virtues, image, psychology, Chinese zodiac, social networking, sound, meaning, word, and many other aspects.Comprehensive analysis, proper positioning, to incubate a having a unique style, easy to identify, easy to spread, conducive to personal, private enterprise, the product development of good name, with culture as the background, a world famous brand.

The development of national economy, drive the prosperity of culture, cultural prosperity and economic development has injected new vitality.Today's introduction to name and planning to carry forward the national culture, spread name art, purification language environment, create famous brand famous brand.