To store up a business

Usually our way to measure a person's style has a lot of kinds, or from the wording, or from the hair, or smoking attitude, or body language, or playing CARDS, or from the attitude toward money property, which is not difficult to learn a thing or two.

In naming also very exquisite brand style.This also can reflect the owner's quality on the one hand and business mind.Goods, the shop name is graceful, customers often because of psychological effect "multiply" additional value, natural bonanza.On the contrary, once the stores fell into the vulgar, commodity name, the consequences will be hard to imagine.

If you think your shop is small, name, and then a simple name, just "out", but that is too from a mouse!

The reason is simple, even a small store, also don't abandon.You'll often see some goods on TV advertising thousands of $ten thousand a year.And direct lenovo is, the scale of the company must have deep pockets, strong!In fact is not necessarily!Some companies are small, but know fanfare open source of money for himself.Have a multinational tie brand, every year the staggering amount of advertising, but so small in the scale of the origin of a can't believe it.Some brand of gum locking teenagers and early love of lovers, its advertising is big, but the clerk in the company even boss added up to no more than six, isn't it make people below glasses?

So, name only on the concept of "world view", to look to the world, through all the business is thriving, coining money of sanjiang!

Let's take a look at the shop name, it really is varied, to sum up, roughly can be divided into the following seven categories:

1, go with the flow type: some businesses popular catch the train, like a well-known brand of light.Drift with the current name, throughout in line three hundred and sixty-five.Conformity psychology is not a bad thing, but it seems no personality, brand name is easy to drown in a seaThe seaIn the water.

Type 2, humorous interest: perhaps master hope everybody relax, so humor interesting type of naming also accidentally.As mentioned above a bubble tea shop name is "not clear".This name is very interesting, refers to the sentient beings are in a daze, or the bubble tea shaking hazy feeling, is really a little "confused".

Type 3, worship: "foreign monks to chant buddhist scripture," so many shops, company naming trend foreignize.Among them

: like McDonald's, WenDi, emperor, xinguang three more, taken for granted by foreign brands literal translation or free translation.And foreign brands of but also has a lot of "false foreign devil", there are many tried to improve their status by the name, of which the apparel industry, food industry, shoe industry, and industry accounted for most.

4, by name, type: type of store named biggest advantage is very easy to remember and high style.If books or in history and geography magazine, you can get great name can be found, or can be found in the newspaper every day of your name, of course, you can save a substantial advertising.

5, communities depend type: like "Taiwan branch ice", "reed changhua meat", "net element lent tofu snacks", "snack" at the entrance, etc are based on local area combined with the characteristics of good goods, communities depend type advantage is when consumers await the door, watching, want to eat authentic taste of tofu snacks, if it is found that the name "six habitat", "net element", he would go without thinking, because the selling point is that communities depend on the type named deeply attracted him.

Is the name of the store, get good, cause consumers' curiosity and the key of the store brand began.Some old can make a model for us, they use more elegance, of primitive simplicity, elegant name, the name, became king of soliciting business

Signs, such as "a: rongbaozhai", "quanjude" and "tongrentang", etc.

Store name from the following several aspects to consider:

(1) to truly

Shop named method can reflect the operator's management characteristic, and reflect the quality of the product sales, make consumers can easily identify saw in the forest of signs, and generate purchasing desire.

Such as "tongrentang", "hall" as a Chinese pharmacy has become the established identification marks, people just have a look at "tongrentang" trademark or any other nine painting "hall" signs, knew was selling traditional Chinese medicine (TCM).And "gongdelin" as the name, with the flavor of a kind of "zen", reflect the operator is good at cooking vegetarian dishes.

(2) to differentiate

Store name must be able to cause the interest of consumer, to attract their consumption desire, such as "fresh", "triple double", "dog ignore" such as store name, makes consumer interest and curiosity, so will come to the door.

(3) to be simple and clear

The name cannot be too complicated.If some stores like use hard words for the name, make the customers not only don't know, but also don't know what stores are selling, to avoid this kind of situation, we usually don't gate into the store.As "guest", "half, profit-sharing", "taste", such as name, understand is concise, easy to spread.

(4) the name to art

A good name, there is culture, make consumers feel comfortable and cozy.Such as "building outside the building", "natural habitat", "JuShiLin", "building extraction China" and "taoranju", such as is.

Small shop name, the method is the following:

First, the business nature of the goods named method, such as "big light optical shop", "qing qi tea", etc.

Secondly, named after the legend or celebrities, such as "dongpo restaurant" and "imperial cuisine", "hunan princess dress", etc.

Third, naming and service spirit, such as "24 hours shop", "best helpmove", "my department" and so on.